How to Be On First Page of Search Engine Results (Google Results)

Google is the largest search engine of the world due to its accuracy in search results. More than 90% of the web searches are made through Google. Users love to search with it because Google shows exactly what they are searching for. If you are a website owner, then it is your dream to see your website on the first page of search results when keywords related with your website are searched. But it is not easy always and needs extraordinary efforts. SEO is the most common word being used for improving the visibility of a website in search results and you will find tons of articles on the web, suggesting you different techniques. I am not going to share the most common SEO practices with you. In this post, I’ll share five most important tips, which will surely help you out in improving your website visibility in search results. These are simple and common practices but they are mostly ignored by website owners. Here we go:

 

Write Relevant Content Throughout Your Webpage

Your page title, page URL, meta description, meta keywords, content keywords and your page text should be relevant to each other. While writing meta description and meta keywords, we only focus most searched and popular keywords and put them in, but always remember that there should be a relevancy among all content on your page. Google stands first due to its accurate results and it is expecting the same relevancy and accuracy from you also. While writing keywords, put only closely related ones and emphasize the main keyword constantly. The use of multiple keywords may create a confusion among search engines, leaving a bad impact on your page ranking.

Your page title should best possible relevant with the page content. It is the most important factor which influences both search engines and searchers. Search engines identify your page content by first looking up its title and visitors click or don’t after reading the title either the information is exact or not, for what they are searching.

 

Next comes the importance of URL name. Don’t use generic URL names for your webpages. Also keep in mind that URL names play a more crucial role than we expect, in search engine ranking of your webpage. Always write best relevant and descriptive URLs for your webpages.

 

The search engine bots and spiders keep crawling your webpages and index each and every word on them. So try your best to put the relevant keywords and words in the content (general text) of pages. If you get success in generating a good relevant structure among all parts of your webpage, then you cross the first step of perfect SEO successfully. Never try to bring visitors by using famous and most searched, but irrelevant keywords.

Domain Name

Domain names also play a crucial role in ranking of your website. Google puts a very high level importance on domain names, specially on domain names with regional extensions. This helps Google to rank the website in particular geographic regions. Select the domain name with the extension of a geographic region which contains the target visitors for your website. For example if you are going to bring visitors to your website from Pakistan, then a domain name with .pk extension will be helpful in getting higher ranking of your website in the region. So keep this factor in mind also while registering the domain for your website. If your target visitors are worldwide, then this factor is not important to be considered.

Age of Domain

Domain age is also important. Websites are ranked on the basis of their history. If the historical record of a particular website is good, then the website surely ranks higher. If you are using an old and respected domain for your website, then it needs lesser efforts to bring your website forth in search results. So if you have an old domain, prefer it to use for your website as Google loves the durable and respected websites and put them first when searched.

Outbound Links

Outbound links snatch away the respect of your website among search engines if they are numerous and linking to low-ranked websites. The more outbound links a website contains, the more it looks spamy. You can notice this fact by observations that high ranked websites always contain more inbound links and less outbound links. So always try to put minimum outbound links on your website. Link to valuable and relevant external content only and add “nofollow” attribute for the links which are low ranked. Moderate comments also and approve valuable outbound links only. This will also help you a lot in improving your search engine ranking.

Don’t Use the Words Which Google Hates

Never use Google banned words in webpages of your website. Google banned words are abuse and unethical words which Google has banned to maintain the ethical standards among websites. If you use those words, Google may start hating your website, resulting in the rapid loss of your website’s ranking. You can find a list of Google banned words here. Never use these words in your website content and moderate them in comments also.

These were five simple and common, but most neglected factors. Website owners mostly ignore these components but always keep in mind that they really work, if properly done.

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